Five tools, up close
Three read the market so you can grow. Two make the content so your voice goes further. Each works alone, and they work better together.
New here? Start with 01. Sentiment Analysis is sold with it, and Ads Harness costs less alongside it.
01Grow
Competitive Intelligence
Wake up knowing every move your competitors made last night.
Add your business and five competitors. Every night it reads what each one posted and which ads they're running, scores who is pushing hardest and tells you what to post in reply. Every Monday it turns the week into one story you can send to a client as it is.
Without itYou open five competitors' pages one by one and still miss the ad that ran overnight.
With itA report is waiting every morning with each new post and ad, scored.
Free for 14 days, then $99 a month: about $3.30 a nightly report. See pricing
Who it's for
Anyone with competitors. If you run a business, a brand or a client account and other people sell to the same market, this shows you what they did last night. Any sector, any size, any country.
What it does
- 01
Set up once
One business and five competitor pages. The first run reads their recent posts and ads, so you don't start with an empty screen.
- 02
A report every night
Each competitor's new posts and ads, with the picture and the offer, read while you sleep.
- 03
A threat score for each rival
Every competitor gets a score and the system names today's market leader, so you can see who is pushing hardest this week.
- 04
Every ad in one library
All the ads your competitors are running, in one place, with the new ones marked.
- 05
You vs competitors
The part you act on: what to post this week in reply to what they did.
- 06
The Monday story
The week's reports turned into one story: what changed, who moved and what to do next. Agencies send it to clients as it is.
02Grow
Sentiment Analysis
Hear what customers say about your market when you're not in the room.
Every night it reads public groups where people talk about your market and writes a mood report. It finds the day the mood turned, shows the comments behind it with names removed, and turns them into one marketing idea for today. It sits next to the competitor report, so when sales move and competitors didn't, you can see why.
Without itSales dip on a quiet week and you guess why.
With itYou see the day the mood turned and the comments behind it.
Free for 14 days alongside Competitive Intelligence, then $149 a month for both. See pricing
Who it's for
Anyone whose customers talk in public. If people discuss your market, your category or your brand online, this turns that talk into a daily mood report you can act on.
What it does
- 01
A mood report every night
It reads the public groups where your market talks and writes up the mood by morning.
- 02
Find the day it turned
The chart marks the day the mood changed, so you can line it up with your sales.
- 03
Real comments, names removed
Open the day and read what people actually said. No names in the report.
- 04
The topics behind the mood
Comments are grouped into topics, so you see what's driving the change and how much.
- 05
One idea for today
It turns the comments into one post that answers the worry in the customers' own words.
- 06
Public groups only
It reads public groups only. Nothing private, and no names in what you see.
03Grow
Ads Harness
Find the ad money you're wasting and fix it in one click.
It reads results across every campaign, spots the ad set whose cost per sale keeps rising and drafts the fix: pause the weak ad, move the budget to the winner. Nothing changes until a person says yes, anything new starts paused, and a budget over your ceiling is refused.
Pretend modePretend mode is a dry run. It reads your real ad account and drafts every fix, but changes nothing. You see exactly what it would have done before you let it touch a budget.
Without itA losing ad set keeps spending until someone spots it in the monthly report.
With itIt's flagged the week it starts climbing, with the fix drafted for your yes.
Free for 14 days in pretend mode, then $59 a month per ad account. See pricing
Who it's for
Anyone who spends money on ads. One account or fifty, a small budget or a large one, it watches the spend and drafts the fix for you to approve.
What it does
- 01
Reads every campaign
Spend, sales and cost per sale across every campaign in the account, in one table.
- 02
An alert when cost climbs
It flags the ad set whose cost per sale has gone up all week.
- 03
The fix, already drafted
Pause the weak ad and move its budget to the one that's working. Nothing has happened yet.
- 04
An approvals inbox
Every change waits here until a person says yes.
- 05
New ads start paused
Anything it creates starts switched off. You turn it on yourself.
- 06
A ceiling it won't cross
Type a budget with an extra zero and it's refused, because it's over the ceiling you set.
04Amplify
Creator Brain
Know exactly what to post next, built from what already worked for you.
Give it links to your videos. It pulls out every word with timestamps and builds a profile of how you talk: your catchphrases, your opinions and your main topics. Ask what to post next and it ranks ideas from what worked for you before, each linked to the second you said it. If it can't find a source, it doesn't make one up.
Without itSunday night, a blank page and 200 videos you can't search.
With itIdeas ranked by what worked for you, each linked to the second you said it.
Free on your first 20 videos or posts, then $39 a month: about $1.30 a day. See pricing
Who it's for
Anyone who makes videos or posts and wants them to sound like themselves. If you have a back catalogue of your own content, it learns from it.
What it does
- 01
Fetch and transcribe
Paste the links. It pulls out every word with timestamps.
- 02
A profile of how you talk
Your tone, catchphrases, opinions and main topics, built from your own words.
- 03
A source for every idea
Each idea carries a tag like S3 @ 12:41. Click it and you land on the exact moment.
- 04
What to post next
Ask the Sunday night question. It ranks ideas by what worked for you before, best bet first.
- 05
Posts in your voice
It drafts the post in your voice, then checks it sounds like you.
- 06
No source, no claim
If it can't find where you said something, it doesn't make it up.
05Amplify
Content Studio
A full week of on-brand posts, ready for your yes.
Set it up once: it learns your business, voice, audience, products, colours and examples. Type one question a customer asked this week and it turns it into scored ideas, each with a platform and a format. One click writes the posts with a picture and puts them in Approvals. Approve, and they go out at the right time on their own.
Without itIt's Monday, nothing is written and the week needs filling by Friday.
With itA week of posts with pictures, waiting for your yes.
Start on the free plan with every section open. $49 a month when you need more. See pricing
Who it's for
Anyone who has to keep posting. Whether you run your own business, manage clients or lead a team, it turns a week of ideas into posts waiting for your approval.
What it does
- 01
Six-step setup
Name, voice, audience, products, colours and examples. You do it once.
- 02
Ideas from one question
Type one question a customer asked. It turns it into scored ideas, each with a platform and a format.
- 03
Posts with a picture
One click writes the posts, each with a picture, and puts them in Approvals.
- 04
Nothing goes out without your yes
Approve and the post lands on the calendar. Nothing is posted until you press it.
- 05
A calendar that posts itself
Approved posts go out at the right time on their own.
- 06
A Today page
Every morning: what needs you, what's going out today and whether you're on track for the week.
Try one on your own market
Open a sample dashboard for any tool, or tell us your business and five competitors.